WORKSHOP "CIRCULAR STORYTELLING"

Communicating the Circular Economy with Impact

Learn how to make complex topics understandable, craft clear messaging, and develop compelling narratives in our two-day workshop. Discover what makes your circular product, service, or business model stand out — and how to communicate it with confidence.

Gain clarity and confidence in your communication, and take home new tools for impactful storytelling around circular economy and sustainability.

You have a circular business model, a sustainable product, or an innovative idea — but you're struggling to communicate it in a way that instantly makes others see why it matters?

You're looking for a story that sticks — not just with sustainability insiders, but also with customers, partners, or investors?

Then our Circular Storytelling workshop is just what you need!

What to Expect

NEW INSIGHTS AND TOOLS
You’ll gain knowledge from the fields of communication, marketing, and circular economy — and discover hands-on methods and formats you can apply right away.

WORK ON YOUR OWN CASE
You’ll develop your own narrative — for your business, product, or project — and learn how to clearly articulate your message. No greenwashing, no fluff.

EXCHANGE & FEEDBACK
You’ll collaborate in a small group with others facing similar challenges and receive direct, constructive feedback to help you grow your ideas.

TANGIBLE RESULTS
You’ll leave with a new narrative, a concrete story, or a campaign or social media idea — ready for your team to implement.

Hard Facts

LOCATION
Berlin, in person (exact location TBA)

UPCOMING DATES
July 18–19, 2025
October 17–18, 2025
(each day from 9:30 AM – 5:00 PM)

GROUP SIZE
10-12 people

INKLUSIVE
Organic vegan catering (breakfast, lunch & snacks)
Workshop materials and templates
Certificate of participation

EARLY BIRD PRICE (until May 31, 2025)
€ 1,690 (excl. VAT)

REGULAR PRICE
€ 2,190 (excl. VAT)

Let’s write better stories together. Register now for our Circular Storytelling workshop:

Your Coaches

MAXIMILIAN MAURACHER
CIRCULAR STRATEGY

"Want to make circularity both effective and desirable? It works — with insight-driven narratives that skip the jargon and ditch the vague claims."

MARIA ANGERLER
CREATIVE CONCEPT + COPY

"If we want to get people and businesses excited about the circular economy, we need fresh ideas — and strong, positive reframings to navigate the messy transition from linear to circular."

FAQs

WHO IS THIS WORKSHOP FOR?
For anyone who wants to communicate circular products, services, or business models clearly and convincingly. Whether you work in a startup, a company, an NGO, or an agency — if you're operating at the intersection of sustainability, communication, and innovation, you're in the right place. Especially valuable for marketing and communication leads, founders, sustainability managers, or creative strategists.

DO I NEED TO BRING OR PREPARE ANYTHING?
All you need is a concrete case or challenge from your day-to-day work — for example, a brand, product, or project you want to (better) communicate. A laptop or notebook can be helpful, but aren’t required. We’ll provide tools, materials, and catering — you bring the briefing.

WHAT WILL I GET OUT OF IT?
You’ll leave with a clear, credible, and actionable narrative. You’ll learn new creative methods, receive honest feedback, connect with like-minded peers, and boost your confidence in communication. In short: You’ll be ready to apply Circular Storytelling in practice — strategically, creatively, and authentically.

WHAT IF I GET SICK OR HAVE TO CANCEL LAST MINUTE?
If you’re sick, you can easily switch to a future workshop date. For cancellations up to 30 days before the workshop, you’ll receive a full refund. After that, refunds are not possible due to our small group format and planning needs. Thanks for your understanding!

IS THIS THE RIGHT WORKSHOP FOR ME?
If you ever feel your topic is “too complex,” “too niche,” or just hard to communicate — yes. If you want to make communication around sustainability and circularity clearer, bolder, and more creative — also yes. And if you're ready to spend two focused days working on your storytelling, with professional input and real feedback — definitely yes.

Still have questions? We’re happy to offer a free discovery call.