NEW STANDARD.S
NEW STANDARD.S

OUR MANIFESTO

We believe it’s time to set new standards. For us. For you. For our common good.

We’ve put sustainability at the core of our work.

As designers, we feel obliged to challenge the status quo. And we use the power of our discipline to make it easy for all.

We work with everyone. Because it's too late to discuss sustainability with just a few.

We’re optimists. And prefer to talk about chances and innovations rather than problems and crises.

To us, sustainability is not about sacrifice. Instead, it’s about having better solutions and systems in place.

And we’re always on the lookout for better ones.

We’re open to change and curious about alternatives. “This has always worked” is not how things will work in the future.

We embrace problem-focused coping. And don’t ignore what might be keeping us awake at night.

The decade between 2020 and 2030 is critical.

We must embrace new ways of thinking, doing, living, consuming, and working.

Each of us has a role to play in building a future that is more sustainable. More equal. 

We invite you to co-create the New Normal with us.

We want a world in which we thrive – rather than grow.

New standards for us.

For you. For all.

OUR MANIFESTO

We believe it’s time to set new standards. For us. For you. For our common good.

We’ve put sustainability at the core of our work.

As designers, we feel obliged to challenge the status quo. And we use the power of our discipline to make it easy for all.

We work with everyone. Because it's too late to discuss sustainability with just a few.

We’re optimists. And prefer to talk about chances and innovations rather than problems and crises.

To us, sustainability is not about sacrifice. Instead, it’s about having better solutions and systems in place.

And we’re always on the lookout for better ones.

We’re open to change and curious about alternatives. “This has always worked” is not how things will work in the future.

We embrace problem-focused coping. And don’t ignore what might be keeping us awake at night.

The decade between 2020 and 2030 is critical.

We must embrace new ways of thinking, doing, living, consuming, and working.

Each of us has a role to play in building a future that is more sustainable. More equal. 

We invite you to co-create the New Normal with us.

We want a world in which we thrive – rather than grow.

New standards for us.

For you. For all.