To a large extent, it’s our industry — advertising and communications – that we see as responsible for the climate crisis. That's why we are publishing a yearly Impact Report, providing insights into what we do and the impact we have. In the service industry, our greatest leverage is with our clients and the projects we realize.
In the same way that we can be part of the problem, we can also be part of the solution. We’re co-responsible for the positive and, most of all, the negative impact of the products we promote, the behaviors we normalize, and, luckily, the new ways of thinking we inspire. That is why we also provide strategic advice and help companies to manage their resources and environmental impact differently.
Since early 2024, we have been B Corp certified (view profile) and part of a global movement of companies committed to operating for the common good.
We know that the big and complex challenges of our time cannot be solved alone. That is why we are involved in various networks and associations. We join forces with other stakeholders from business, science and civil society to take action. These collaborations provide us with valuable insights and perspectives that enrich our project work.
To achieve systemic change, we pull on various small and large levers and have a positive impact beyond our own organisation. That is why we were a finalist for the German Sustainability Award in 2024 and are nominated again in 2025.
